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Sponsoring sports clubs can offer unequaled opportunities for businesses and help them target audiences in ways that general advertising doesn’t.
Consumers are mostly aware that official sponsors contribute to the events or sports they love, and research proves that sports fans experience a more positive perception of event patrons.
Sponsoring sports clubs creates brand awareness and can help create loyalty towards the brand. Plus, it is fun to sponsor a non-profit soccer club and it is tax deductible!